General

In recent years, leaflet advertising has turned out to be an influential form of marketing due to its superb customer targeting characteristics. Product sample distribution has since been embraced by many organisations, both large and small, who seek reliable marketing strategies bearing fast results. That is why here at Direct Letterbox Marketing we look to

It is a known fact that the UK’s retail sales experience rises every year around December due to the Christmas spending surge. Statistics show that retailers, especially clothing and footwear supplying organisations enjoyed a 6.3% increase in sales last year compared to the previous year’s sales. Business owners are now fully aware of this profit

When it comes to getting noticed in business, you must find a way to stand out from the crowd, and give potential customers a reason to choose you over many other likely competitors. The only way to do this is to create a high quality and desirable product, and then market it in a way

The fierce competition in many industries has led to businesses trying various methods of communication to get their brand noticed by customers. Many organisations have embraced the use of leaflet distribution as a marketing strategy after witnessing other businesses gain positive outcomes from using this type of communication. Using flyers to communicate with customers can

Employees of the newly privatised Royal Mail are planning to go on strike in November. Members of staff voted though the Communication Workers Union, producing a four-to-one result in favour of those voting for a strike. The vote signalled what would be the first national strike at Royal Mail in around four years. Workers have

Here on the Direct Letterbox Marketing blog we have often written about the process of leafleting. But what about the leaflets themselves? Our Solus leaflet distribution is an efficient delivery service that is optimised to target appropriate areas, but a lot of the success of a campaign relies on how effective your leaflet is. We

In a world of wider marketing possibilities than ever before, door to door distribution has continued to hold its own. According to the British Population Study ‘Marketing Channel Trends’ 2010, over 90% of respondents remembered receiving leaflets through the door, with 6% reacting positively to a leaflet they had received in this manner. To put

The Direct Letterbox Marketing website has relaunched with a new responsive design to make it easier for all our customers to use. Smartphones and tablets have changed the way that people browse the internet, with touchscreen functions and smaller screens meaning that traditional website designs may not always be as easy to use on these

When trying to drum up custom it’s important to think about marketing techniques, if you are thinking of using a leaflet distribution campaign for your business you have to makes sure your leaflet makes the right kind of impact. There are several things to consider when you want to start marketing with leaflets but to

Product sample distribution is one of the most commonly practiced marketing strategies used by business  all over the globe, and is a reliable way to expand business and product exposure through an inexpensive approach. Offering free samples benefits the business as well as the client on several levels. #1 Introducing New Products Introduction of new