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Posted on Jan 6, 2014 by admin

There are many forms of advertising for you to take advantage of nowadays, from television and radio advertising to online advertising and SEO. None are without their drawbacks, however; you can spend an extortionate amount of money on a radio or television advert just for a prospective customer to turn off your advert, flick to the next station, or simply not pay attention because they’re too busy on their phones or tablet. With...
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Posted on Dec 16, 2013 by admin

We would like to wish all of our customers a very Merry Christmas and every success for the New Year from everybody here at Direct Letterbox Marketing . It has reached the festive time of year again, and as 2013 is drawing to a close it is the perfect opportunity to reflect back on the events of the last year. By offering a professional service with the highest levels of customer care, we have been able to continue to grow our services...
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Posted on Dec 10, 2013 by admin

The fierce competition in many industries has led to businesses trying various methods of communication to get their brand noticed by customers. Many organisations have embraced the use of leaflet distribution as a marketing strategy after witnessing other businesses gain positive outcomes from using this type of communication. Using flyers to communicate with customers can help a business increase its annual turnover by increasing both...
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Posted on Dec 6, 2013 by admin

When it comes to getting noticed in business, you must find a way to stand out from the crowd, and give potential customers a reason to choose you over many other likely competitors. The only way to do this is to create a high quality and desirable product, and then market it in a way which is effective in being memorable to its desired target audience. Here are some simple tips which should be incorporated into all aspects of brand...
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Posted on Nov 15, 2013 by admin

It is a known fact that the UK’s retail sales experience rises every year around December due to the Christmas spending surge. Statistics show that retailers, especially clothing and footwear supplying organisations enjoyed a 6.3% increase in sales last year compared to the previous year’s sales. Business owners are now fully aware of this profit generating period therefore will certainly be looking to utilise the forthcoming...
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Posted on Oct 24, 2013 by admin

In recent years, leaflet advertising has turned out to be an influential form of marketing due to its superb customer targeting characteristics. Product sample distribution has since been embraced by many organisations, both large and small, who seek reliable marketing strategies bearing fast results. That is why here at Direct Letterbox Marketing we look to provide specialist leaflet distribution services to encourage your...
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Posted on Oct 23, 2013 by admin

Here on the Direct Letterbox Marketing blog we have often written about the process of leafleting. But what about the leaflets themselves? Our Solus leaflet distribution is an efficient delivery service that is optimised to target appropriate areas, but a lot of the success of a campaign relies on how effective your leaflet is. We can deliver to the right people at the right times, and in the right manner, but if your leaflet is poor...
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Posted on Oct 18, 2013 by admin

Employees of the newly privatised Royal Mail are planning to go on strike in November. Members of staff voted though the Communication Workers Union, producing a four-to-one result in favour of those voting for a strike. The vote signalled what would be the first national strike at Royal Mail in around four years. Workers have expressed their fears regarding an expected deterioration of working conditions, as Royal Mail is now a private...
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Posted on Sep 16, 2013 by admin

So you’ve received your funding to get started, you’ve got the equipment you need and a few skilled employees too. But something’s not right; you’re lacking in customers. Sadly, if this happens you’ve still got plenty of work to do. Time to get your promotion sorted. 1)      Build Your Brand You need a logo, a strong business name and possibly a strap line to give the audience a...
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Posted on Sep 10, 2013 by admin

Product sample distribution is one of the most commonly practiced marketing strategies used by business  all over the globe, and is a reliable way to expand business and product exposure through an inexpensive approach. Offering free samples benefits the business as well as the client on several levels. #1 Introducing New Products Introduction of new products is the most common use of samples as marketing strategy. According to...
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