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Posted on Jan 18, 2019 by barbie

An attractive leaflet with a good message will give you credibility and help promote your business. Most companies will automatically assume that a leaflet has to be A5, with printing the possibilities can be endless and sizes can adapted to fit your message. When creating a leaflet, it must grab people’s attention and invoke their initial curiosity! This Can be done with a question, bold headlines, imagery, colours or the effective...
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Posted on Aug 17, 2015 by barbie

The digital age is at the forefront of everyone’s minds when it comes to marketing. Email marketing is one of the most effective forms of digital marketing… but only if it’s done right. Coupled with a leaflet campaign to target those who are still operating off the digital grid, your marketing campaign will reach a wider audience and ultimately help you make those all important conversions. Here at Direct Letterbox...
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Posted on Aug 10, 2015 by barbie

Just like with leaflet delivery and distribution, social media has become a crucial aspect of marketing your business. It’s an effective way to build your brand, network with potential clients and spread information about your company. These days it’s becoming extremely popular for companies to have a social media presence to communicate to a wider audience. However, if used incorrectly, it can completely ruin your whole...
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Posted on Aug 3, 2015 by barbie

No matter how big or small your company is, marketing you business is always going to seem like a daunting and expensive task. If you are a small or startup company, you may feel like you have to spend a lot of money on advertising to make your voice heard (or seen!). However, does this need to be the case? Do you have to spend over the odds on your business marketing to get noticed? As a leading leaflet distributor , we don’t...
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Posted on Jul 27, 2015 by barbie

When carefully thought of and constructed properly, a tagline or advertisement slogan can have a lot of benefits for your business and branding. It reinforces your ideas and allows your audience to connect with your message. They have become an extremely important part of marketing, and have helped make a lot of businesses more successful. In fact, a lot of businesses are recognised by their taglines and it’s this tagline that their...
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Posted on Jul 22, 2015 by barbie

Any great marketing strategy needs to work on several different levels at once – you want to use different tactics to get your name out into the world and attract new customers, to retain their interest once you’ve lit that first spark, and to keep them engaged in the long term. This means integrating a range of techniques, to create one complete (and completely brilliant) strategy that does everything you need it to. But...
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Posted on Jul 13, 2015 by barbie

When it comes to successfully branding your business, you want to get it right first time. Creating a strong brand for your company is one of the most important aspects when it comes to marketing your services and if it is successful, you will be able to benefit from the trust and loyalty that comes along with attracting the perfect consumers. As a leading leaflet distributor , we’ve come up with some helpful hints and tips to add...
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Posted on Jul 7, 2015 by barbie

When coming up with content for your next leaflet campaign, or any upcoming marketing strategy, there are a lot of basics that need to be considered – clear information that doesn’t overwhelm the reader, questions and features which speak directly to your target audience, and a strong call to action which sparks genuine engagement. If you’ve been reading our blog then you should have already picked up lots of fantastic...
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Posted on Jun 29, 2015 by barbie

Interacting with your audience is paramount when it comes to creating a strong, long lasting relationship with them. As Birmingham’s leading leaflet distributor , we’ve seen a great rise in bright colours, witty slogans and attractive leaflet layouts to help catch the wandering eyes of target audiences, but what can you do to stand out from the crowd? How about exercising various degrees of interactions between you and your...
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Posted on Jun 24, 2015 by barbie

Every time you look through a list of tips or ideas for designing your next leafleting campaign, there are three little words that are almost guaranteed to pop up – and if they don’t then you’re probably reading the wrong guide! Those words are ‘Call to Action’, and they represent one of the most important features of any effective leaflet. In fact, they’re so important that we’re going to...
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