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Lucy Scott

Super Conservatories & Windows

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Posted on Jun 21, 2013 by admin

In the past, business advertising was a lot less specific, taking more of a scattergun approach. There were fewer concerns whether a customer belonged to the appropriate target group for that particular product. While there was the possibility that somebody might take up a product advertised via this method, this was by no means typical behaviour. Businesses were spending money, time and resources without being confident of success. So...
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