Category Archives: Uncategorized

Marketing Master Class: How to Cultivate a Company Personality

When coming up with content for your next leaflet campaign, or any upcoming marketing strategy, there are a lot of basics that need to be considered – clear information that doesn’t overwhelm the reader, questions and features which speak directly … Continue reading

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Misconceptions of Leaflet Distribution: Door Drop Marketing

Door to door leaflet distribution remains one of the most popular methods of delivery. It is proven to have generated fast and measurable responses – whilst remaining extremely cost effective. Unlike other methods of marketing, it allows businesses to specifically … Continue reading

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Marketing Fails – SlideShare

We like to think we are on top of our game when it comes to marketing, and sometimes some dubious marketing strategies appear and definitely reassure us of this fact. In this feature, we have put together a list of … Continue reading

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The Importance of Identity: What’s in a Name

When it comes to your new business venture, one of the first things you’ll find yourself agonising over is the name of your company. Even those who’ve been in the business a long time might still question whether they made … Continue reading

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5 Tips for a Festive Leaflet Campaign

With Christmas getting nearer, if you haven’t yet implemented your Christmas campaign – you better get started! As a business owner, you’ll be well aware that the seasons can often influence your campaign techniques – those styles that work in … Continue reading

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Old-school marketing techniques that still work

We’re now in an age of marketing where TV ads are dying out, ROI is decreasing and consumers are increasingly resistant to advertising messages. With everybody rushing to try the latest inbound or digital marketing technique, is there still a … Continue reading

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The Good, The Bad, and The Ugly: Leaflet Design Faux Pas – [Part 1]

Here at Direct Letterbox Marketing we offer a fantastic leaflet design service, but there are certain things that you must avoid with design to ensure your publication keeps that professional look. A leaflet through the door gives an instant impression … Continue reading

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Merry Christmas from Direct Letterbox Marketing!

We would like to wish all of our customers a very Merry Christmas and every success for the New Year from everybody here at Direct Letterbox Marketing. It has reached the festive time of year again, and as 2013 is … Continue reading

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How Do Our Strategies Work?

In a world of wider marketing possibilities than ever before, door to door distribution has continued to hold its own. According to the British Population Study ‘Marketing Channel Trends’ 2010, over 90% of respondents remembered receiving leaflets through the door, … Continue reading

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